Google One Nears 100 Million Subscribers, Plans AI-Powered Enhancements

Google One, Google's cloud storage service, is close to reaching 100 million subscribers, as revealed by CEO Sundar Pichai during Alphabet's Q4 2023 earnings call.

  • Google One, Google’s cloud storage service, is close to reaching 100 million subscribers, as revealed by CEO Sundar Pichai during Alphabet’s Q4 2023 earnings call.
  • Google’s subscription business, including YouTube Premium, YouTube TV, Music, and Google One, has contributed to a remarkable $15 billion in revenue, marking a fivefold increase since 2019.
  • Sundar Pichai disclosed Google’s intention to introduce more AI-powered features to the Google One service, aligning with the company’s strategic focus on advancing artificial intelligence.

During Alphabet’s Q4 2023 earnings call, Google CEO Sundar Pichai announced a significant milestone for Google One – the imminent achievement of 100 million subscribers. Launched a few years ago, Google One has expanded its offerings beyond traditional cloud storage, now including additional perks like advanced Google Photos editing features. The subscription plans, starting from Rs 130 per month, provide storage options ranging from 100GB to 2TB, catering to a diverse user base.

Pichai highlighted the substantial growth in Google’s overall subscription business, which encompasses services like YouTube Premium, YouTube TV, Music, and Google One. The collective revenue from these subscriptions has exceeded $15 billion, showcasing a remarkable fivefold increase compared to 2019. However, despite this positive trend, Google’s ad revenue of $65.5 billion fell slightly short of analyst expectations, leading to a 4% dip in the company’s stocks.

In addition to the subscriber growth and revenue surge, Sundar Pichai emphasized Google’s commitment to enhancing Google One further. The company plans to introduce more AI-powered features, aligning with its overarching strategy to leverage artificial intelligence for improving user experience and functionality.