Swiggy Launches ‘Seal Badge’ to Ensure Hygiene and Food Quality

Swiggy introduces the Swiggy Seal, a badge awarded to restaurants maintaining high hygiene and food safety standards.

  • Swiggy introduces the Swiggy Seal, a badge awarded to restaurants maintaining high hygiene and food safety standards.
  • The program focuses on contamination prevention, proper cooking techniques, and packaging quality, based on 7 million customer reviews.
  • Restaurants earning the Seal will display it on their Swiggy menu pages, ensuring customers of their commitment to cleanliness.

Swiggy, India’s leading food delivery platform, has launched the Swiggy Seal, an initiative aimed at enhancing hygiene and food quality standards across its partner restaurants. This move follows insights from over 7 million verified customer reviews collected in the past six months.
The Swiggy Seal is a badge awarded to restaurants that maintain high hygiene and food safety standards, focusing on key areas like contamination prevention, proper cooking techniques, and packaging quality. Restaurants earning the Seal will display it on their Swiggy menu pages, reassuring customers of their commitment to cleanliness.
To support restaurants, Swiggy will offer dedicated account managers, systematic reports, and access to professional hygiene audits at discounted rates. Additionally, restaurants can attend webinars on hygiene best practices and receive exclusive pricing on services like cleaning and pest control.
The Swiggy Seal program is currently being tested in Pune and will expand to over 650 cities across India in the coming months. This initiative follows Zomato’s introduction of a hygiene rating system in 2019 and highlights the importance of food safety in the delivery ecosystem, particularly after recent incidents.
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