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Mercedes-Benz India reduces EQE SUV price by ₹20 lakh to ₹1.19 crore (ex-showroom).
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The price cut aims to differentiate the EQE from the newly launched EQS SUV and boost competitiveness.
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Existing EQE customers to receive ₹5 lakh loyalty vouchers redeemable on new Mercedes-Benz purchases.
Mercedes-Benz India has announced a significant price reduction for its EQE SUV, dropping the price by ₹20 lakh to ₹1.19 crore (ex-showroom). This strategic move aims to enhance the EQE’s competitiveness and clarify the pricing structure within Mercedes-Benz’s electric lineup.
The price cut addresses the narrow price difference between the EQE and the recently launched EQS SUV, which starts at ₹1.41 crore. Existing EQE customers will receive a ₹5 lakh loyalty voucher, redeemable on any new Mercedes-Benz purchase within three years.
The EQE SUV is Mercedes-Benz India’s third electric vehicle launch this year, joining the EQA SUV and EQS Maybach SUV. With its impressive performance and range, the EQE SUV remains a compelling option in the luxury electric vehicle segment.
Mercedes-Benz India’s move demonstrates its commitment to customer satisfaction and loyalty, recognizing early adopters of the EQE SUV.