- Elon Musk’s playful tweet about MSNBC sparks acquisition rumors.
- Donald Trump Jr. joked about Musk buying the struggling news network.
- Comcast is restructuring cable properties, including MSNBC.
Elon Musk has once again stirred speculations, this time about potentially purchasing the cable news network MSNBC. It all began with a viral Twitter exchange between Musk and Donald Trump Jr. on November 22, where Trump Jr. tagged Musk in a tweet about Comcast’s reported plans to sell MSNBC. Musk’s reply, “How much it cost,” sparked widespread speculation, especially within the MAGA community.
Comcast recently announced a restructuring of its cable networks, spinning off MSNBC, E!, CNBC, and others into a new publicly traded entity. This move comes as the company aims to focus on higher-performing brands amid declining cable TV viewership. MSNBC has faced years of challenges, including significant drops in ratings since 2016.
Although Musk’s response seemed light-hearted, his history of surprising acquisitions, such as his $44 billion purchase of Twitter, has led many to wonder if he might consider entering the cable news industry. While this is likely just playful banter, the exchange highlights growing public interest in reshaping traditional media landscapes.
Hey @elonmusk I have the funniest idea ever!!! https://t.co/OEwz6S5ncs
— Donald Trump Jr. (@DonaldJTrumpJr) November 22, 2024