- Elon Musk’s xAI makes chatbot Grok available to all X premium subscribers.
- Move aims to enhance user experience and reduce reliance on ad revenue.
- Grok’s open-source approach aligns with Musk’s commitment to transparency and innovation.
Elon Musk’s tech venture xAI is rolling out its chatbot, Grok, to all premium subscribers of the social media platform X (formerly Twitter). Previously exclusive to Premium+ subscribers, Grok’s accessibility expansion marks a significant shift in X’s subscription offerings.
Musk’s decision aligns with X’s strategy to diversify revenue streams away from traditional advertising models. Amidst a changing landscape for social media platforms, Musk emphasizes the importance of subscription-based models. The move to offer Grok to a wider audience aims to enhance user experience and engagement while reducing reliance on ad revenue.
Moreover, Musk’s recent announcement of making Grok open-source reinforces his commitment to transparency and innovation. This decision follows legal action against OpenAI, reflecting Musk’s stance against profit-driven approaches in AI development. By open-sourcing Grok, Musk aims to democratize access to advanced AI technology and foster collaboration within the tech community. This initiative positions xAI alongside other industry players embracing open-source AI models, paving the way for future advancements in AI-driven services.