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WhatsApp has launched a Channel Directory feature, allowing users to browse channels by category (People, Organizations, Lifestyle, Sports, Entertainment, Businesses, and News & Information).
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Over 500 million people use WhatsApp Channels monthly, with popular channels from Bollywood stars and brands like Netflix India and the Indian Cricket Team.
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Ayushmann Khurrana has launched his own WhatsApp Channel, offering exclusive content, behind-the-scenes updates, personal insights, and poetry.
WhatsApp has introduced a new Channel Directory feature, making it easier for users to discover and follow channels aligned with their interests. The feature categorizes channels into seven groups: People, Organizations, Lifestyle, Sports, Entertainment, Businesses, and News & Information. This update aims to enhance user engagement and personalize the experience.
The Channel Directory is accessible through the Updates tab under the Explore button. With over 500 million monthly active users, WhatsApp Channels have become a popular platform for celebrities, brands, and organizations to connect with their audiences. Indian users can already follow channels from Bollywood stars like Kareena Kapoor Khan, Vijay Deverakonda, and Katrina Kaif.
Bollywood actor Ayushmann Khurrana has become the latest celebrity to launch his own WhatsApp Channel. His channel promises exclusive content, including behind-the-scenes updates, personal insights, and his popular poetry. Fans can expect a unique blend of Khurrana’s charm, creativity, and personality.
WhatsApp’s Channel Directory and celebrity channels like Ayushmann Khurrana’s are designed to boost user engagement and make the platform more tailored to individual interests. By providing a curated experience, WhatsApp aims to strengthen its position as a leading messaging app.
