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Ferns N Petals introduces quick delivery service, aiming for under 1-hour delivery in 50 cities.
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The company partners with platforms like Blinkit and Instamart to expand its reach.
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FNP plans to open more stores to enable rapid deliveries in Tier I and II cities.
Ferns N Petals (FNP), a leading gifting brand, has ventured into quick commerce with a goal to deliver its products within an hour. Founded in 1994, FNP has adapted to changing consumer demands and trends.
To achieve rapid deliveries, FNP will open more stores, adding to its existing 400 outlets across 133 cities. This expansion will enable the company to cater to Tier I and II cities. FNP’s partnership with platforms like Blinkit and Instamart will also enhance its reach.
According to Vikaas Gutgutia, Founder of FNP, the gifting industry is gaining recognition due to e-commerce and quick commerce. FNP aims to own the quick delivery space, with plans to go public through an IPO in the next 12-18 months.
FNP’s growth strategy includes diversification into hospitality with Udman Hotels and Resorts and medical tourism through MediJourney. With a focus on innovation and expansion, FNP is poised to remain a leader in the gifting industry.