Amazon’s New Alexa Powered by Anthropic’s Claude AI

Amazon's revamped Alexa assistant will utilize Anthropic's Claude AI model for improved language processing and response.

  • Amazon’s revamped Alexa assistant will utilize Anthropic’s Claude AI model for improved language processing and response.
  • The new Alexa, codenamed “Remarkable Alexa,” has faced development challenges and is expected to launch in mid-October.
  • The updated assistant will feature AI-generated daily news summaries, a child-focused chatbot, and conversational shopping tools.

Amazon’s new and improved Alexa assistant will be powered by Anthropic’s Claude AI model, according to a report by Reuters. This decision comes after initial versions of the assistant, which relied on Amazon’s in-house AI, encountered difficulties with language processing and responding to user prompts.
The revamped Alexa, expected to launch in mid-October, will feature various improvements, including AI-generated daily news summaries, a child-focused chatbot, and conversational shopping tools. Amazon has stated that they use multiple technologies to power Alexa, including partner models like Claude, to build the best experience for customers.
Despite development challenges and delays, Amazon is expected to showcase a demo of the new Alexa during their annual devices and services event in September. The company is also considering a monthly subscription for the new Alexa to achieve profitability.
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